KUALA LUMPUR, 10TH DECEMBER 2021 – With the aim to create financial literacy for the young, Mathura Kannan, co-founder and advisor of the International Youth Movement, Ascendance, published her book entitled ‘Money Matter$?’ at the virtual book launch last night.

Opening Ceremony by Heerraa (International Singer-Songwriter)

The author who also turned 25 last night, penned down her 7 years journey and experiences of working with clients and teenagers on their corporate and personal finance. She narrated her realizations about finance and money, delivering her message to not only people who want to know about finance but also to anyone who wants to grow in life.

“At the beginning of this year, I stepped down as the CEO of Ascendance and I was quite lost. I took some time to look back at my life. That is when my mentor suggested I share my experiences of the past many years to inspire other youngsters who need to know a little about what to do at a young age, how to build a career, and how to manage their finances,” said Mathura Kannan, who is also the recipient of the Diana Award in 2019 for young changemakers.

Harsha Ravindran Interviewing Mathura Kannan

Mathura is also an ICAEW Chartered Accountant, the Junior Director at Simply Empowering, trainer of the ‘Get Real with Accounts’ workshop, personal finance coach for teenagers and young adults as well as runs her own weekly talk show, Money Matter$.

A large part of the proceeds from the sale of the book goes to Ascendance in their aim to impact #OneMillionTeens.